Hospitality, brand & joint-venture advisory — guiding brands and owners toward the exceptional.

Rajat Soni is a multi-talented visionary leader with a rare instinct for steering brands and individuals to industry acclaim.
His influence extends far beyond the boardroom — a passionate social activist and a part-time actor and model, he blends artistic talent with business acumen into a genuinely well-rounded personality.
Read his storyStrategic negotiation and positioning that secure the perfect space to achieve business goals.
Concept, brand and operational strategy that elevate properties into the top tier.
Aligning owners, operators and capital across India, Dubai and Singapore.
The trusted intermediary for brand owners and hotel owners seeking the right partners.
Mumbai · Delhi · Jaipur
DIFC · Downtown · Palm
Marina Bay · Orchard · CBD
I don’t sell rooms. I build reputations.